"The biggest things are often the easiest to do
because there is so little competition."
--William Van Horne
Believe it or not, there is no competition; there is only you. There are people who invest in their business, both capital and time; they invest in service, fairness and quality of product. And they invest in honesty and integrity. And there are those who do not. True competition is all about competing with yourself--doing what you know is the right thing to do.
There are those people who will always say: “There is a lot of competition in this business,” that is completely false. You are competing with yourself. Great investors and businessmen and woman and entrepreneurs make money and grow companies in all market environments. Whether the economic climate is down, sideways, booming, busted, peaking, bottoming, stagnating, contracting or depressed, you make your market, whether times are confusing or not. Let others be confused with the market, you don’t have to be. You have a plan and a go-getters attitude.
Have you ever had a burning desire of wanting something bad enough—a new car, a home for your family, a pair of shoes or a grand vacation to relax and enjoy yourself. Did you finally get what you wanted? If you did, did you realize there was no competition to your wants or acquiring what you want. This is true with everything you do—everything in your life and in business. The word “competition” is no more than the barrier or wall you place in front of yourself as an excuse to fail.
The “go-getter perspective” is an idea that you can do anything or acquire anything which you desire bad enough. You can accomplish small things or great things; it all depends on what you truly want from yourself and from life; what you truly desire is what makes the difference.
Reflect back: Was there really any competition in your life or business? What could you have done to be better? In retrospect, we could have always done better. Think about how you can be better now and write down ways in which you can fight your own personal competition.
There really is no competition; understand this now and believe in yourself and your abilities to attain all that you want.. It is not enough just to want, you must truly believe you will receive all that you desire.
Have you designed your own competitive strategy? You can do this simply by writing down who or what you believe is hindering your sales or business and write down ways in which to solve the problem. If your product needs changing—change it. If you need to increase service, customer satisfaction or better, customer loyalty, design a loyalty program.
Becoming competitive means becoming more proactive in the way you do your business. It means thinking and acting in ways to build relationships. Long-term relationships breakdown competition; and competition is nothing when your customers are loyal and you service them on the right side—the side of integrity. Give more than what is expected and you’ll receive more than you expect over the long run. This is a simple truth that you may have heard before. You have to keep at it in a proactive way.